Additional information
Naked Man Stampede Festival & Sake Brewery Private Tour (Sat, 7th Mar 2026)
¥15,900
Don’t Just Watch—Join the Legend. A Once-in-a-Lifetime Immersive Experience.
The Urasa Bishamondo Naked Man Stampede (Hadaka Oshiai Festival) is one of Japan’s oldest and most intense winter rituals. While most traditional festivals in Japan are strictly for locals, this tour offers an extremely rare opportunity for international visitors to actually participate in the ritual. This is not just a sightseeing tour; it is your chance to become part of a 1,200-year-old living tradition.
Uonuma no Sato:Why This Tour is Extraordinary
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Exclusive Participation: Typically, these sacred rites are closed to outsiders. Through our local connections, our guests can join the ranks of the "naked" men (wearing traditional loincloths), chanting and pushing in the cold to seek blessings for the new year. This level of access is almost unheard of in Japan.
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The "Uonuma no Sato" Experience: Before the festival's heat begins, we visit the serene Uonuma no Sato, home to the world-famous Hakkaisan Sake Brewery. Explore the massive "Yukimuro" snow cellar and enjoy premium tastings to steel your nerves for the night ahead.
-
Fire, Water, and Spirit: Feel the adrenaline as cold water is splashed over the crowd and torches light up the ancient temple. Whether you choose to participate in the "pushing" or watch from an exclusive vantage point, the energy is life-changing.
Don’t Just Watch—Join the Legend. A Once-in-a-Lifetime Immersive Experience.
The Urasa Bishamondo Naked Man Stampede (Hadaka Oshiai Festival) is one of Japan’s oldest and most intense winter rituals. While most traditional festivals in Japan are strictly for locals, this tour offers an extremely rare opportunity for international visitors to actually participate in the ritual. This is not just a sightseeing tour; it is your chance to become part of a 1,200-year-old living tradition.
Uonuma no Sato:
Why This Tour is Extraordinary
-
Exclusive Participation: Typically, these sacred rites are closed to outsiders. Through our local connections, our guests can join the ranks of the “naked” men (wearing traditional loincloths), chanting and pushing in the cold to seek blessings for the new year. This level of access is almost unheard of in Japan.
-
The “Uonuma no Sato” Experience: Before the festival’s heat begins, we visit the serene Uonuma no Sato, home to the world-famous Hakkaisan Sake Brewery. Explore the massive “Yukimuro” snow cellar and enjoy premium tastings to steel your nerves for the night ahead.
-
Fire, Water, and Spirit: Feel the adrenaline as cold water is splashed over the crowd and torches light up the ancient temple. Whether you choose to participate in the “pushing” or watch from an exclusive vantage point, the energy is life-changing.
Tour Date: Sat, 7th Mar 2026
Departure Area: Nozawa Onsen
Depart/Return: 14:00/21:00 (7 hours)
Destinations: Uonumanosato > Urasa Bisyamondo Temple (Festival site)
Itinerary: 14:00 Depart from Nozawa (1.5 hours transfer) > 15:30~17:00 Uonumanosato > 17:15~19:30 Urasa Bishamondo Temple (Festival site) > 21:00 Arrive at Nozawa (1.5 hours transfer)
Includes: Return Transfers and a English Speaking Guide
Cancellation/Amendment Fees:
– After the booking is confirmed: ¥500 per person
– 3 to 2 business days prior: 30% of the total price
– 1 business day prior: 50% of the total price
– Tour day: 100% of the total price
Remarks
Additional information
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